Best time to post on instagram

  Best time to post on instagram


The Best Time to Post on Instagram in 2021

You are probably hoping that we can give you a definitive time to make your Instagram posts. Unfortunately, life isn’t that simple – there are too many variables.

Most of the studies we have looked at did pick a “best” time for your Instagram post. Please note, though, these do depend on time zone, and not all posts use the same time zone in their recommendations. The bulk of these surveys stated CT (Central Time US) in their findings.

Although you will presumably post more than once per week, various studies suggest the following times as the best times to post on Instagram:

  • between 2 PM and 3 PM – Thursday the best day (HubSpot )
  • Wednesday at 11 AM and Friday at 10–11 AM (SproutSocial)
  • 9 AM-11 AM EST (Later)

Considering the variations in the different studies, it is better to look at a wider selection of times, rather than just the best time to post on Instagram – you are going to post more than once a week anyhow if you want to succeed.


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